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DangleAds Technologies expands globally in Europe – ET BrandEquity

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DangleAds Technologies, a global leader in performance marketing, has announced the opening of its newest office in Amsterdam, Netherlands, as part of its strategic global expansion plan.

This expansion represents a significant milestone, reinforcing the company’s commitment to growing and delivering cutting-edge programmatic advertising solutions on a global scale, the company stated in a press release.

The digital advertising industry, particularly performance marketing, has witnessed exponential growth in recent years, with Europe emerging as one of the rapidly growing markets. Owing to this growth, the demand for result-driven marketing solutions has also parallelly surged, and DangleAds is all set to meet this demand head-on. This also aligns perfectly with the company’s newly launched programmatic platform, Audience Connect.

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The establishment of the Europe office in Amsterdam echoes DangleAds’ philosophy of providing services to its international clients.

Pulkit Narayan, founder and chief executive officer, DangleAds Technologies, said, “We are thrilled to step into the vibrant city of Amsterdam, a place celebrated for its entrepreneurial spirit. This move aligns with our mission to comprehend diverse markets, bridge cultures, and craft a worldwide presence as we actively begin to contribute to the city’s digital ecosystem while taking our clients’ businesses to new heights.”

“As a part of our global mission, we plan to collaborate with industry leaders, local tech platforms, and marketing experts in Amsterdam and across Europe to create an extensive ecosystem for performance marketing innovation,” Narayan added.

This expansion is in line with DangleAds’ reputation for its suite of digital marketing services including performance marketing, programmatic advertising, mobile DSP, YouTube automation, social media, and technology solutions and this move will make a direct way for the company to provide its services throughout Europe, the company stated.

Harsh Manocha, who has recently been appointed as regional head-Europe in DangleAds Technologies highlights, “I’m excited about our new Amsterdam office. This strategic move brings us closer to our European partners, allowing us to tailor our client-centric approach to local needs. We aim to foster cultural inclusivity, build collaborations, and help our clients reach new heights in the dynamic European market.”As DangleAds Technologies embarks on this exciting journey, they invite businesses, partners and industry experts to explore the potential possibilities of collaboration while simultaneously contributing to the performance marketing ecosystem to elevate the digital realm to new heights.

  • Published On Sep 14, 2023 at 05:30 PM IST

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