Sunday, November 24, 2024

Inside the NFL Europe League – when the US top sport was doomed across the pond

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NFL Europe was supposed to be the start of global domination for American football but it sadly didn’t turn out that way.

The NFL initially set up the World League of American Football in 1991 which was rebranded to the World League in 1995 before it took its final form in 1998 as ‘NFL Europe League’. The aim was to expand the popularity across Europe as well helping the most popular sports league in the United States develop players and coaches.




It’s role of a developmental league was supposed to be a win-win for the NFL and fans in Europe who had an appetite for American football. While it ultimately failed – due to losing around $400million (£330million) – it had some successes. The league introduced NFL franchises to Super-Bowl winning quarterback and MVP Kurt Warner who played for the Amsterdam Admirals in 1998.

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While he didn’t put great numbers in his time in Europe, he was granted an opportunity with the St. Louis Rams who he later led to a Super Bowl title in 2000 as he became the only undrafted player in NFL history to be named a Super Bowl and NFL MVP.

The Hall of Famer spoke of his time abroad as he said: “I just loved my experience in Europe. I think it was so vital to my career.” Four-time Super Bowl winner, Adam Vinatieri, began his professional career with the Admirals in 1996 before he was signed by the New England Patriots that same year. He won three rings alongside Tom Brady before enjoying 13 years with the Indianapolis Colts as he eventually retired in 2019 as the NFL’s leading scorer at 46 years old.

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