Monday, November 25, 2024

Madrid-based Playtomic courts Swiss tennis startup to strengthen its play in Europe

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Madrid-headquartered tennis and padel social and booking app Playtomic has acquired GotCourts, a racket-sports platform operating in Switzerland, Germany and Austria. The deal will give Playtomic a strong foothold in Germany, the largest market for tennis in Europe, and allow the Spanish company to address an expected surge in popularity of padel in the region.

With this acquisition, the company has reached a valuation of more than €200 million. Playtomic has expanded along an exponential rise in popularity of Padel, and currently is present in 34 countries worldwide, with over a million active users. In December 2021, the company raised €56 million in a funding round led by GP Bullhound and has carried out a series of acquisitions of smaller racket-sport platforms in the past two years to create positive network effects for players and venues.

“In addition to bringing together a larger racket-sports community, GotCourts’ capabilities in the digitalisation of Tennis and in innovative competition formats will add new opportunities to serve players and venues in all our markets globally,” said Felix Ruiz, Co-CEO of Playtomic.

Founded in 2013, GotCourts connects its 300,000 registered users with more than 600 clubs through its sports venue management and court booking platform. It recently expanded into running a national tennis competition for enthusiast players, the GotCourts League.

The startup has earlier received funding from venture capital firms Verve Ventures, Swiss Founders Fund, Fourtyone Group and Indigo Capital Partners as well as pro tennis players and angel investors.

Diego Seitz, co-founder and CEO of GotCourts, said: “Playtomic shares the core vision of GotCourts to enable players to play more sports and make clubs and venues more successful. As a part of the combined group, we will be able to fulfil this promise even better.”

The GotCourts team, lead by Diego Seitz and co-founder Cédric Escher, will join Playtomic as a new regional office and continue to drive the expansion in the key markets Switzerland, Germany and Austria.

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