The FIM Endurance World Championship can now be streamed in more countries across the globe after Warner Bros. Discovery Sports Europe joined forces with streaming partner Staylive.
Warner Bros. Discovery (WBD) Sports Europe has partnered with OTT platform provider Staylive, a Spring Media Company, to increase the distribution and availability of its flagship cycling and motorcycle owned-promoted events globally.
This collaboration will unite and spread the passion for some of the most exhilarating sports events, including the FIM Endurance World Championship, with a highly anticipated 2024 season kicking off at Le Mans in France this week (18-21 April).
Fans will also be treated to a calendar filled with other live events, highlights, and associated shoulder programming, which includes the WHOOP UCI Mountain Bike World Series, FIM Speedway Grand Prix and UCI Track Champions League.
Founded in 2013, Staylive is a Swedish streaming solutions company that delivers more than 1500 live sports events per week to a global audience. Its streaming platform powers governing bodies, federations, leagues, and sporting clubs worldwide.
This agreement builds on the extensive reach of the WBD Sports events’ portfolio focused on cycling and motorcycling action.
Matt Parker, CCO of Staylive, said: “Partnering with WBD Sports for this historic season of cycling and motorcycling events is a testament to Staylive’s technical capabilities and commercial expertise. We are immensely proud to work with and alongside industry powerhouse, WBD Sports, as they secure new and innovative ways to maximise content distribution and reach. This collaboration highlights our ability to meet the high technical demands of streaming world-class sports events, while enhancing the fan experience across the globe.”
Trojan Paillot, SVP Sports Rights Acquisitions and Syndications at WBD Sports Europe, added: “Our partnership with Staylive demonstrates the commitment of WBD Sports in serving sports fans around the world with premium and diverse content from leading sports formats and properties. Through this partnership, we are not just distributing sports content, we are creating a more accessible and immersive experience for fans, no matter where they are. This is a prime example of how we’re increasing our ability to meet the evolving needs of our audience and to bring them closer to the sports they love.”
Fans can watch the 2024 FIM Endurance World Championship on Max, Eurosport and discovery+ as well as across several local and national broadcasters. With this agreement EWC action and other WBD Sports owned-promoted events are now also accessible on Staylive through pay-per-view and subscription packages in markets independent of exclusive WBD platforms and broadcast partnerships.
To find out where you can tune into the WHOOP UCI Mountain Bike World Series wherever you are in the world, visit our WHERE TO WATCH guide.
Experience the excitement of the EWC and watch it live on Staylive by clicking HERE.
ENDS
EWC press enquiries: Richard Rodgers, +44 7503871575, media@fimewc.com
EWC TV enquiries: Paula Dequidt, paula.dequidt@wbd.com, Ousmane Sakira, ousmane.sakira@wbd.com
EWC media site: www.fimewc.com/media/home/
Warner Bros. Discovery Sports Europe press enquiries: Laura Cueto, laura.cueto@wbd.com
ABOUT WARNER BROS. DISCOVERY SPORTS EUROPE
Warner Bros. Discovery Sports Europe represents WBD’s portfolio of sports brands, channels and platforms in Europe. It collectively reaches 130 million people every month, engaging fans and broad audiences in more than 200 markets and in over 20 languages across all platforms where consumers are spending time, free-to-air TV, pay-TV, streaming, online and social. Warner Bros. Discovery Sports Europe includes the much-loved consumer brands Eurosport, Global Cycling Network (GCN), Global Mountain Bike Network (GMBN) and Golf Digest, as well sports programming and content on discovery+ and Warner Bros. Discovery’s free-to-air TV networks. They connect audiences with the greatest sporting events in the world. This includes being the Home of the Olympics Games in Europe; tennis’ Grand Slams; cycling’s Grand Tours, more than 600 cycling broadcasts per year, the UCI Track Champions League, the WHOOP UCI Mountain Bike World Series; the PGA TOUR year-round; The Ocean Race from 2023; the Snooker World Tour; the best electric racing series with ABB FIA Formula E World Championship; the FIM Speedway GP, Speedway of Nations and Speedway World Cup; and every major winter sports World Championship and World Cup event. Warner Bros. Discovery Sports Europe completes a full 360° offer with its events management and promotion division, Warner Bros. Discovery Sports Events, which oversees 35+ events across five continents each year.
ABOUT THE FIM
The FIM (Fédération Internationale de Motocyclisme) founded in 1904, is the governing body for motorcycle sport and the global advocate for motorcycling. The FIM is an independent association formed by 121 National Federations throughout the world. It is recognised as the sole competent authority in motorcycle sport by the International Olympic Committee (IOC). Among its 50 FIM World Championships the main events are MotoGP, Superbike, Endurance, Motocross, Supercross, Trial, Enduro, Cross-Country Rallies and Speedway. Furthermore, the FIM is also active and involved in the following areas: public affairs, road safety, touring and protection of the environment. The FIM was the first international sports federation to impose an Environmental Code in 1994.
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EWC IS PROMOTED BY WARNER BROS DISCOVERY SPORTS EUROPE, DISCOVERY HOUSE, 566 CHISWICK HIGH ROAD, LONDON W4 5YB, UK. TEL: +44 2036813000. REGISTERED IN ENGLAND & WALES UNDER NO. 4361881 VAT NO. GB 792 1320 40